In early 1992 Robert McDorman sought out and identified a Used Car Dealership for sale located in the small Southeast Texas Town of Vidor operating under the name Easy Auto Sales. After months of due diligence, negotiation, and financing arrangements to purchase the dealership. Robert acquired The Small Mom and Pop Used Car Sales and Service Operation in August 1992. Easy Auto Sales had been under the same ownership for over 20 years.
Through the years prior to Robert’s acquisition, Easy Auto Sales had struggled to sell, service, and maintain 14-15 vehicle sales per month. By the end of May 1995 McDorman Motors, DBA 1st Choice Auto Sales and Service, was averaging 65 Preowned Retail Vehicle Sales per month along with an average of 45 Dealer to Dealer Wholesale Vehicle Sales per month as well.
The Company continued to grow with several other locations opening in Texas all operated under the McDorman Motors banner, taking operations to 3 locations in 2000 and ultimately 5 thriving locations before the end of 2004. Listed below are a few of the McDorman Motors Company Achievements.
- McDorman crafted and executed business plans and structure that grew the business at its peak to one of the largest independent pre-owned automobile dealerships in Texas with 186 employees and selling more than 600 wholesale and retail vehicles each month (ranked 1st in Motor Vehicle Registration across 3 counties).
- McDorman garnered multiple awards, including Texas Independent Automobile Dealers Association Quality Dealer of the Year in 2000 (TIADA), National Quality Dealer of the Year in 2001 (NIADA), and Better Business Bureau of Southeast Texas Torch Award Finalist (1st Runner Up, 2000) (BBB).
- McDorman established multiple revenue streams, diversifying sales and financing parts of the business, and creating new standalone profit centers including insurance agencies, vehicle repair and maintenance, body shop, and towing and storage.
- McDorman executed a financing strategy taking operations to one of the top five lien holders across three counties, issuing new Motor Vehicle Sales Loans in excess of $2 million monthly, and servicing an average of 1,400 Active Retail Installment Consumer Loans in a given month valued at well over $12 million.
From Day 1 McDorman realized (truth be known as a young boy, Robert understood this and even more so today) customer satisfaction was Paramount to The Company’s success and religiously focused daily on each Customer’s individual Sales and Financial needs as it related to their individual family needs.
McDorman understood that it mattered not how good of a job The Company did selling the vehicle and satisfying the customer if The Company were unable to get the vehicle financed and delivered to the customer The Company would and could not survive. This devoted dedication to the customers and their financing needs was the secret to the customer satisfaction and sales success of McDorman Motors. “No One Else Comes Close”